Store Opening Experience

LA BONTÉ
LA PREMIÈRE.

A bespoke opening experience for La Bonté, designed to present its signature cakes as edible works of art through a refined, museum-inspired guest journey.

The Goal.

  • Create a memorable opening experience
  • Build buzz around the opening and attract store visits
  • Create premium guest moments aligned with the brand’s visual world

Guest Engagement.

200 Custom Giveaways
200 Signature Portraits
150% Sales Increase

Key Experiences.

We directed a creative, museum-themed experience that integrated artistry and personalized interactions, establishing the brand's cakes as edible masterpieces.

  • Creative experience direction
  • Bespoke invitations: museum-themed oversized boxes featuring La Bonté’s signature cakes as edible masterpieces
  • Giveaway customization station: live embroidery on custom-made bags
  • Signature portrait experience: professional guest portraits printed and presented in La Bonté signature acrylic frames
  • La Bonté pastry chef craft in action: a live cake styling experience showcasing the artistry
  • Live musical entertainment
  • Custom staff uniforms
  • Event setup, operations, and experience management
  • Event coverage & Guest data collection

The opening created a strong brand impression through personalization, visual storytelling, and elevated guest moments, generating buzz and contributing to a 150% increase in post-event sales.